Meta's GEM: Bringing LLM-Scale Architectures to Ads Recommendation
TL;DR Meta has shifted its ads system to a “Foundation Model” paradigm with GEM (Generative Ads Model).
Publishes on March 18th, 3:00pm. Subscribe now and receive the post in your inbox when it’s live
Available in 5 days, 0 hours, 56 minutes, and 37 seconds